miércoles, junio 17, 2009

Redes Sociales. "Cool members of the mythological Collective Intelligence" (Oh!)




Inusual ver destellos de ideas tan sugestivos sobre el tema. Se trata de un fragmento del último posteo de Geert Lovink en su blog.


"...From social to socialism is a small step for humankind – but a big step for the Western subject. What makes the social attractive, and socialism so old school and boring? What is the social anyway? We have to be aware that such postmodern academic language games do not deepen our our understanding of the issues, nor widen our political fantasies. We need imagination, but only if it illuminates concepts that transform concrete conditions. The resurrection of the social after its disappearance is not an appealing slogan. Some ideas have an almost direct access to our body. Others remain dead. This in particular counts for insider jargon such as rent, multitude, common, commons and communism. There’s a compulsion to self-referentiality here that’s not so different from the narcissistic default of so many blogs. What, then, are the collective concepts of the social networked masses? For now, they are engineered from the top-down by the corporate programmers, or they are outsourced to the world of widgets. Tag, Connect, Friend, Link, Share, Tweet. These are not terms that signal any form of collective intelligence, creativity or networked socialism. They are directives from the Central Software Committee. «Participation» in «social networks» will no longer work, if it ever did, as the magic recipe to transform tired and boring individuals into cool members of the mythological Collective Intelligence. If you’re not an interesting individual, your participation is not really interesting. Data clouds, after all, are clouds: they fade away. Better social networks are organized networks involving better individuals – it’s your responsibility, it’s your time. What is needed is an invention of social network software where everybody is a concept designer. Let’s kill the click and unleash a thousand million tiny tinkerers!..."
Imagen: el Abra

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